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Should You Buy Ford Stock Instead of GM Stock?

Parkev Tatevosian, CFA•Sep 17, 2026

Summary

Parkev argues that Ford and General Motors are currently attractive investments because of a recent upgrade in Parkev's rating for the automotive sector. Parkev notes that the industry traditionally suffers from low profit margins and a global oversupply, with manufacturing capacity exceeding actual sales by over 25 million units annually. However, Parkev believes the shift in US industrial policy regarding electric vehicles provides a significant tailwind for Parkev's analysis of these domestic giants. Parkev suggests that the removal of aggressive EV mandates allows these companies to focus on their core profit drivers.

Parkev highlights that higher interest rates and increased competition from Chinese manufacturers like BYD are notable headwinds for the industry. However, Parkev states that US tariffs help protect Ford and General Motors within the domestic market. Parkev observes that these companies trade at single-digit valuations because Parkev notes they are not viewed as AI or robotics firms, which prevents them from earning premium valuation multiples. If forced to choose one, Parkev expresses a slight preference for General Motors over Ford.

Ford Motor Company (F): Parkev identifies Ford as a buying opportunity with a forward price-to-earnings ratio of 7. Parkev emphasizes that the company’s $188 billion in revenue is supported by the highly popular F-150 truck. Parkev notes that the easing of EV mandates allows Ford to continue profiting from Parkev's observation of the company's traditional gas-powered truck lineup.
General Motors Company (GM): Parkev rates General Motors as a buy and Parkev's top pick between the two companies. Parkev points to GM’s more attractive forward price-to-earnings ratio of 5.8 and historically stronger operating margins compared to Ford. Parkev states that Parkev prefers GM’s specific lineup of trucks and SUVs over Ford’s offerings.

Mentioned Stocks

F
Sentiment: BUYAction: RECOMMENDED

Reasoning: Parkev rates Ford as a buy due to Parkev's observation of the company's $188 billion revenue and a forward P/E ratio of 7. Parkev believes the easing of US government pressure to transition to electric vehicles allows Ford to leverage the profitable F-150 truck line more effectively. Parkev notes that although the industry is capital intensive, Ford's valuation is currently attractive following Parkev's recent upgrade.

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GM
Sentiment: BUYAction: RECOMMENDED

Reasoning: Parkev prefers General Motors over Ford because of GM's superior truck and SUV lineup and a more attractive forward P/E ratio of 5.8. Parkev notes GM's operating margins were nearly 10% in 2021, showing better profitability potential than Ford. Parkev states that GM is a buying opportunity as the company benefits from the domestic demand for heavy gas-powered vehicles and a shift in industrial policy.

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